After 25 years of experience as an international pr officer and communication manager for giorgio armani, valentino, calvin klein and tod’s, noona smith-petersen opened her own pr and communication strategy firm.

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Since september 2006, smith-petersen has been providing pr consultancy to companies of the calibre of valentino, emilio pucci, ermenegildo zegna, gianfranco ferré, tom ford, bottega veneta, costume national, fay, tod’s, alessandro dell’acqua, michael kors and malo.

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Reflecting her extraordinary passion, devotion and outstanding skills as a communicator, noona’s biggest success, crowning after so many years in the world of luxury and fashion, has been to establish personal and professional relations with designers and the press at an international level.

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Discover here our last video production for smith-petersen at #MFW presenting the spring/summer collection of giuseppe di morabito, rossella jardini, callens, birman, bertoni, gianluca capannolo.

Video filmed by Gianmarco Boccaccio