With the goal in mind to bring fresh design to the market, Roseanna Crawford has created a 3-d printed handbag to accompany her collection, affording cliental exclusivity to sport emerging design as it unfolds. The minds eye, blurred vision and the circular shapes that make up that part of the anatomy, have been translated into a conceptual and abstract womenswear collection by Roseanna Crawford. Designs have been created via draping on the stand, pattern cutting and editing garments in live fits. Resulting in playful, fashion forward silhouettes for game changing woman.

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Neutral tones are present throughout the line up; however, pops of colour and an innovative digital print have been added through the inspiration of blurred vision. With a chevron like digital print leaving the eyes disorientated, alongside pops of blue and iridescent shades, affording balance to the collection.

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The collection of Roseanna Crawford embodies a Sports-Luxe aesthetic through a highly considered and edited selection of luxury and technical fabrics. Defying the norm use of these materials, originally geared towards athletic apparel. Roseanna Crawford utilizes these fabrics by creating bold, statement pieces that are intended for layering up or down in everyday situations. Transcending the functional use of the fabric from sweat to sophistication, the aesthetic targets women who desire to actively make a stylistic statement, within the comfort and support of high performance-wear fabric. Empowering sophisticated, successful dressing for the daily workout that is life.

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Roseanna has exhibited her work across various platforms, including London Design Festival 2016, New Designers London 2016, Ulster University Degree Show 2016, Graduate Fashion Show 2016 as well as having her work displayed on Billboard and Bus Stop Features.

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